In regards to

We are a company specializing in the extraction of plant pigments, offering an innovative range of nourishing makeup as well as a skin care line.

True to our commitment to sustainability, we collect and recycle fruits and vegetables to extract pigments and create our range of makeup rich in benefits for the skin, thus helping to counter food waste, while promoting the circular economy .



Design nutritious, vegan and organic cosmetic products, using revalorized fruit and vegetable pigment extracts.


  • Innovation

We combine our expertise in the extraction of plant pigments with our know-how in the creation of cosmetic products in order to offer exclusive and highly beneficial formulas for the skin.

  • Sustainability

Particularly attentive to the entire production and marketing chain of our products, we wish to minimize our environmental footprint as much as possible.

  • Inclusion

We offer a range of accessible cosmetics, for all skin types and all types of complexions, from the lightest to the darkest.

  • Authenticity

We believe that true beauty lies in the uniqueness of each person and advocate the expression of non-standardized natural beauty.

Charter of commitments

We are committed to :

Continue the development of original formulas based on biocompatible ingredients to nourish and protect the skin.

Recover and recycle fruits and vegetables to fight against food waste.

Select ingredients with a low environmental impact.

Use reusable, refillable, compostable or recyclable containers for the vast majority of our products.

About the founder

Of Mexican origin, Anaju Enciso has been interested in sustainability issues - zero waste, circular economy, environment - for several years. Following unsuccessful searches for natural cosmetic options in line with her values, she trained (cosmetology and specialization in extraction of plant pigments) - and created in 2023, the brand Yanél, a Mexican word from Tének meaning "abundance" and representing the wealth of the Earth.